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11 Sep 25
A diverse team of call center agents working together in a modern office setting.
By Brain Point 38 Views

CDP vs CRM vs DMP: What’s the Difference?

Introduction In the evolving world of data driven marketing the terms CDP vs CRM vs DMP often cause confusion for businesses trying to use customer information effectively. Today marketers & CX professionals need clarity on how each system…
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10 Sep 25
A female engineer using a laptop while monitoring data servers in a modern server room.
By Brain Point 56 Views

Top AWS Cost Optimization Strategies for 2025: Explained

Introduction The AWS continues to evolve in 2025 & managing cloud expenditure has become both a strategic advantage & a financial need. The ballooning demands of AI, HPC & dynamic enterprise workloads make AWS cost optimization not just…
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03 Sep 25
Multicultural team wearing masks in a call center managing customer support during the day.
By Brain Point 53 Views

How to Build a Unified Customer View Using a CDP: A Complete Guide

Introduction The year 2025 needs businesses to have clarity across customer interactions more than ever. The unified customer view powered by a Customer Data Platform (CDP) helps bring together broken data into one central & useful format. The…
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30 Aug 25
By Brain Point 52 Views

Predictive Analytics Use Cases for eCommerce

The eCommerce world is expanding rapidly & businesses are seeing increasing competition. The task is no longer about having an online marketplace but about forecasting customers' behavior & making better decisions.
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28 Aug 25
By Brain Point 41 Views

AI Agents vs Chatbots: What’s Best for Your Business?

The digital era has changed how businesses interact with customers. The rise of artificial intelligence has introduced new ways to provide support & improve customer engagement. The comparison of AI Agents vs Chatbots makes many business owners wonder…
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26 Aug 25
By Brain Point 56 Views

Benefits of Hiring a Virtual CTO for Tech Startups

The tech startups help to navigate  rapid growth, tight budgets & shifting technology trends. Strategic leadership in technology is very crucial. The hiring of a full time Chief Technology Officer (CTO) can be financially & operationally overwhelming.
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24 Aug 25
By Brain Point 51 Views

How to Automate Customer Onboarding Without Code

The startups & growing companies face pressure to deliver quick & seamless customer experiences. The onboarding stage sets the tone for the entire future relationship. The smooth process makes customers feel more valued while manual steps create delays…
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22 Aug 25
By Brain Point 51 Views

Digital Transformation Roadmap for Mid-Sized Companies

In today's fast-moving business landscape mid-sized companies face growing pressure to modernize & stay competitive. The sound Digital Transformation is no longer optional & it is the path that brings clarity, efficiency & growth.
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20 Aug 25
By Brain Point 59 Views

Workflow Automation Tools The 2025 Guide to Boosting Business Efficiency

In the fast-moving business world of 2025 companies are under pressure to work faster & smarter with fewer resources. The Workflow Automation Tools have become a game-changer by replacing repetitive manual tasks with simple automated processes.
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19 Aug 25
By Brain Point 49 Views

Best No-Code Automation Platforms for Startups 2025

Best No-Code Automation Platforms for Startups 2025 The life of a startup founder is fast with very little time, small budget & endless tasks. The best way to save hours & grow smart is to automate daily tasks…
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